Now there’s even less of an excuse to miss an appointment with your personal trainer – as your personal trainer can meet you 24/7 inside your television or portable media device.

St. Louis based NUYU has recently completed a revolutionary new web site/application which allows end-users to browse, preview, assemble and download customized, video-assisted workouts. Drawing from a collection of hundreds of different exercise videos hosted by a diverse group of professional trainers, casual enthusiasts to earnest athletes can create workouts tailor-fit to their individual needs, time constraints, equipment, etc. The completed workouts can then be ripped to DVD for use at home, or downloaded to popular mobile devices like the iPod or other MP4 players and taken on the road or to the gym.

Big Wheel was responsible for creation of the brand and identity, web site, and user interface for the new business. We also played a significant role in the development of the go-to-market strategy, as well as an ongoing role in the continued updates and improvements to the product.

So, no more excuses: Get off the couch and discover a new you today.

http://www.discoveranewyou.com

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